# What photographs does your website need?

> Which images, at which sizes, and why your own photograph is worth more than any ready-made one.

Last updated: 2026-10-14

Your website works without photographs of your own: there is an **image library** you can use freely, and it takes no room from your storage. It is a starting point, though, not a destination. A visitor came to see *your own work*, and that is in no library.

### What size does each place need?

Every image place on the website has a fixed shape. If your photograph has a different shape it will be cropped to fit — so it is worth knowing in advance what each place asks for.

| Place | Shape | Minimum | Recommended |
| --- | --- | --- | --- |
| Main image (home page) | 16:9 | 1800 × 1012 | 2400 × 1350 |
| Full-width band | 21:9 | 2000 × 860 | 2400 × 1030 |
| Project card | 16:10.5 | 1200 × 790 | 1600 × 1050 |
| Project main image | 21:8 | 2100 × 800 | 2400 × 915 |
| Project gallery | 4:3 | 1200 × 900 | 1600 × 1200 |
| Project card (Consulting) | 4:3 | 1200 × 900 | 1600 × 1200 |
| The office (portrait) | 3:3.4 | 1000 × 1133 | 1400 × 1587 |
| Card image | 16:9 | 1200 × 675 | 1600 × 900 |
| The office | 4:3.1 | 1200 × 930 | 1600 × 1240 |
| Team member portrait | 1:1.08 | 800 × 864 | 1000 × 1080 |

A photograph well below the minimum — under 85% of it — **is not accepted**. That is not strictness: a blurred photograph cannot be fixed afterwards, while one that is cropped a little more than you would like can. Between that and the minimum, as in every other case, the system *warns* you and carries on.

### Where does the subject go?

On the main image the title sits on the **left**. If your photograph's subject is on the left too, it will disappear under the lettering. Shoot with the subject on the right and a quiet left side — sky, a field, a wall. In portraits, keep the face in the upper half.

### What should I photograph?

- **The field.** A building site, an inspection, a measurement, an installation at work, a building under renovation — whatever shows your work where it happens. It is the most convincing picture you have.
- **The office.** Drawings on a table, a screen with a design, the reception area. It shows there is a real place behind the telephone number.
- **The projects.** The building or the plot you worked on — before and after, if you have both.
- **The team.** A plain background, natural light, everyone photographed the same way.

### What must I never upload?

The website's photographs are **public**. They do not come back. So never:

- a screenshot of the application or of any program showing customer data;
- a drawing, a survey plan or a document in which a customer's **parcel reference, tax ID, name or address** can be read;
- a project sign, a contract, a permit or an email carrying someone else's details;
- the face of a person who has not agreed to appear.

If a drawing is too good to leave out, photograph it at an angle or from a distance, so that the *work* shows and the *details* do not.

### Which practical points apply?

- A mobile phone is enough. Natural light, a clean lens, a steady hand.
- Landscape for the wide places, portrait only for portraits.
- An image up to 10 MB; JPG and PNG are the safest choice. HEIC is not accepted — if your iPhone produces it: Settings → Camera → Formats → «Most compatible».
- Do not add a logo or a watermark on the photograph — the website already shows yours.

Every photograph you upload replaces one from the library. You do not have to do them all at once; start with the home page's main image, which is the first thing a visitor sees.